The entrepreneurial road is a curly one.

The big and the small of it, where we’re at in our Wiserr journey..

Update for friends following my business journey because a few of you have asked: “How’s Wiserr going, I see you’re back designing again?”

The best thing for Wiserr is for me to become a teacher.

I didn’t think this at the beginning. I thought the biggest barrier for over 40s, 50s & 60’s to create a business was not having a clear path to setting up online. When I did a bunch of customer development it was always about not knowing where to start.

Argh! I wrote my own bio and this is what it looks like..

The dreaded blank page start

I put my money where my mouth is and completed the Wiserr mini-course. I am a self-proclaimed NON-writer but I think I did an ok job and now have a well-done-me sense of achievement.

So here goes..

Helping someone identify their strengths, skills and interests in order to find a vocational sweet-spot is intoxicating. An unexpected spin-off to creating Wiserr is the joy of meeting people when they’re reflecting on their achievements and feeling their wonderfully-creative-optimistic-can-do best.

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Wishes take Work

Written by Jo Shambler, Career Management

I’ve recently been reflecting on the things that I have wished for in my life (big and small). Some of those things have happened and some haven’t. Perhaps in the back of my mind, I had a perspective that miraculously, if I simply wished for something, or wished for it hard enough, it would happen. I’ve often got hung up on putting emotional energy into the wishes that haven’t come true and were never likely to and here’s where my logical mind says remember “the late great Stephen Covey and his Circle of Influence” – I can’t control everything in my life.

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Preparing for the legal ups and downs with Shalini

Written and Contributed by Shalini Nandan-Singh, Lawyer

The first five years of business is a rollercoaster is an understatement! To the truly committed solopreneur it’s like giving birth all over again- so much to learn and do, information overload and much uncertainty about legals – the important documents or processes you need to have in place when you start out.  Continue reading “Preparing for the legal ups and downs with Shalini”

Drive traffic directly to your Wiserr web page by linking through facebook

Cast your net wide – share your Wiserr page across all your social media outlets (Facebook, Instagram, Twitter, Youtube) to maximize your customer potential. A lot of people use Facebook to connect with businesses and it’s a great opportunity to direct that traffic to your Wiserr page through a call to action button (Book Now!). Continue reading “Drive traffic directly to your Wiserr web page by linking through facebook”

Creating the perfect Linkedin & social media profile to market yourself effectively


Everyone seems to be talking about LinkedIn, but why? Is it essential to have a LinkedIn profile to get a job or sell your services? Hiring managers tend to check a LinkedIn profile before anything else. People with amazing profiles tend to have more success in job seeking or marketing their business to investors because they have highlighted why they stand out in a crowd of seemingly equally qualified contenders.
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